Adam Pickard
Interdisciplinary ACD/Art Director
Click to only see: Advertising,
TV,
Print,
UX/UI
or
Object Design.
To update the Autotrader image from an “old and dusty” print brand to a modern website, we came up with a way to promote the site to a younger audience. People uploaded videos explaining why they hated their old cars. The winner had their car sent off a cliff and money towards a newer car. I worked on the initial idea and set the style of the art direction.
Role: Art Director
Copywriter: Chris Booth
Client: AutoTrader.ca
Role: Art Director
CopyWriter: Jono Holmes,Paul Constantakis
Agency: Taxi
Client: Canadian Tire
Role: Art Director
Copywriter: Daniel Bonder
Client: Telus
Role: Art Director
Copywriter: Daniel Bonder
Client: Telus
Role: Art Director
Copywriter: Daniel Bonder
Client: Telus